If you’re building a business, you know you need great photos. But do you need a headshot, brand photography, or both? 🤔
As a Jacksonville brand photographer, I get this question all the time! While both headshots and brand photography are important, they serve different purposes in your business. Let’s break it down so you can decide which one (or both!) is right for you! 📸✨
What Is a Headshot?
A headshot is a close-up, professional photo that focuses on your face. It’s typically used for LinkedIn, business cards, speaker bios, and anywhere you need a polished, professional look.
- Classic, simple background
- Shows your face clearly
- Great for corporate profiles, authors, and professionals
- Typically shoulders-up framing
What Is Brand Photography?
Brand photography, on the other hand, is a collection of images that showcase your business personality, process, and story. It includes lifestyle shots, behind-the-scenes images, product photography, and anything that visually represents your brand.
- Captures your brand’s vibe and personality
- Includes lifestyle images, action shots, and branded settings
- Perfect for websites, social media, marketing materials, and ads
- Helps your audience connect with you and your business
Headshots vs. Brand Photography: Which One Do You Need?
Choose a Headshot If…
➡️ You need a polished, professional image for corporate or networking use.
➡️ You’re applying for jobs, speaking at events, or need a LinkedIn update.
➡️ You want a classic, straightforward image that represents you professionally.
Choose Brand Photography If…
➡️ You want to elevate your brand presence with strategic, storytelling images.
➡️ You need cohesive, branded visuals for your website, social media, and marketing.
➡️ You want to create a more personal, approachable connection with your audience.
Why You Probably Need Both
Let’s be real—both headshots and brand photography serve an important role in your business. A great headshot is essential for credibility, while brand photography gives you the visuals to market yourself effectively. That’s why my Jacksonville brand photography sessions often include both! 🙌
Let’s Capture the Best Version of Your Brand!
Whether you need a sleek headshot or a full-on brand photography session, I’ve got you covered. Let’s create images that showcase the real you and attract your dream clients! 📸✨
